A Snack Revolution
In a world increasingly driven by sustainability and health-conscious choices, NexBar as a brand is doing its best to drive consumers in the right direction. We’re not just another protein bar brand, we’re a movement. With cricket protein as our star ingredient, we’re creating snacks that nourish your body while protecting the planet.
If you’re looking for healthy, eco-friendly protein bars that align with your values, NexBar is your next go-to snack. Here’s the story behind the product that’s setting a new standard in sustainable nutrition.
The NexBar Mission: Beyond Nutrition
Our mission goes beyond creating delicious protein bars. We’re building a movement toward sustainable food systems. By introducing insect protein into the mainstream protein and healthy snack industry, we aim to normalize alternative protein sources, reduce dependence on resource-intensive livestock farming, and help consumers make smarter choices for their health and the planet.
Why Choose Insect Protein?
Sustainability Meets Nutrition
Insect protein is one of the most sustainable sources of nutrition available today. Compared to traditional farming, insect farming requires:
- Upto 12X less feed (FAO, 2013)
- Significantly less water
- A fraction of the land required for cattle farming
They also produce almost no greenhouse gases, making them an environmentally friendly protein source.
Packed with Nutritional Benefits
Insect protein is a powerhouse of essential nutrients:
- High in protein: Perfect for active lifestyles
- Rich in vitamins: Includes B12, vital for energy and cognitive function
- Packed with minerals: Such as iron and zinc for overall wellness (Jarchlo & King, 2021).
By choosing NexBar, you’re not only getting a snack that provides you essential nutrients, but also contributing to a more sustainable form of protein.
What Sets NexBar Apart?
Sustainable and Eco-Friendly
At NexBar, we take the word sustainability to heart. It isn’t just a keyword for us, its a staple of the brand. Each bar is created using insect protein, specifically crickets, which has an incredibly low environmental footprint as mentioned before. For individuals looking for sustainable snack options, NexBar offers a guilt-free snack while supporting eco-friendly practices.
Premium Ingredients
We’re committed to delivering organic, preservative-free snack bars that taste great! Each NexBar combines the rich flavours of natural ingredients with the protein-packed power of crickets. Available in three mouth-watering flavours – Dark Chocolate, Coconut, and Fruit Medley – NexBar offers something for everyone without compromising on nutrition.
Designed for On-the-Go Lifestyles
Whether you’re heading to the gym, a long lecture, or simply need a quick pick-me-up, NexBar is the perfect companion. Packed with protein, low in sugar, and made with simple ingredients, our bars keep you energized and satisfied. So next time you’re looking for a quick snack on the go, pick yourself up a NexBar!
Something for the Health-Conscious Consumer
NexBar was created with people like you in mind. NexBar is suitable for all ages but was specifically created by students for students. We believe that sustainable individuals between 18-30 will really enjoy NexBar. If you’re a part of a growing demographic of consumers aged 18-30 who value eco-friendly and nutritious products, NexBar is for you!
NexBar consumers are:
- Minimizing their environmental impact
- Eating organic, preservative-free snacks
- Supporting sustainable food solutions.
How NexBar was Born
NexBar began by a group of university students who craved a healthier, more sustainable way to snack. Constantly on the go, we needed something nutritious, convenient, and responsibly made—but nothing on the market met our standards. So, we decided to create it ourselves. That’s how NexBar was born. Today, NexBar reflects our passion for nutrition, sustainability, and innovation, offering a smarter way to snack for people just like us.
Where You Can Find NexBar
Starting in January 2025, you can find NexBar at:
- High-end grocery stores: Whole Foods Market, Marks & Spencer Foodhall, Waitrose
- Budget-friendly options: Tesco, Lidl, Aldi
With a focus on accessibility, NexBar will be available in central London locations to cater to a wide range of consumers. We will be in multiple locations and we accept orders on our website as well for 5-pack and 10-pack orders.
Competitive Pricing for Premium Quality
Our pricing strikes a balance between premium value and affordability. With 5-pack options priced at £8.49 and 10-pack options at £14.99, NexBar is competitively positioned in the premium protein bar market in the UK. We wanted to provide sustainable snacking options for reasonable prices so that cost is not a barrier for our consumers.
Why Pay for NexBar?
- You’re supporting sustainable practices
- You’re fueling your body with high-quality, organic ingredients
- You’re choosing a brand committed to making a difference
The Future of Snacking: Why NexBar is Leading the Charge
The global market for protein is growing rapidly, and within this, the market for alternative protein sources is booming, with a forecasted growth of 26.1% between 2023 and 2028 (Euromonitor, 2024). We believe that NexBar is perfectly positions to lead this movement, transforming the experience of consumers with sustainable snacking.
Our Vision
- To make sustainable snacks mainstream
- To challenge traditional protein sources with innovative alternatives like insect protein
- To empower consumers to make eco-friendly choices without sacrificing taste or convenience and without paying high premiums
Join the NexBar Movement
We don’t just sell snack bars, we offer a chance to be a part of something much bigger. By choosing NexBar, you’re joining a family of individuals like you who care about their health and about the environment.
How You Can Help:
- Try NexBar: Using our website or through your local grocery stores, purchase one of our bars and experience the taste and benefits for yourself
- Spread the Word: Share our mission with friends and family and promote it on your social media platforms
- Stay Updated With Us: Follow our blogs and social medias to stay updated!
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